New Faces at Textron

Textron Turf Care and Specialty Products have restructured their parts operation following the recent appointment of David Brown as international parts manager.

In addition, Wendy Forsdyke has been promoted to customer services manager and Mark Poppleton is the new inventory control manager. Jim Snell completes the management team in his role as warehouse operations manager.

One of Brown's first tasks was to oversee the introduction of textronturfdirect.com, an Internet-based parts ordering system available to UK customers.

Harold Pinto, managing director of Textron Turf Care and Specialty Products, said: "Our new service parts organisation is the final piece in the jigsaw following the bringing together of the Ransomes and Jacobsen organisations. Our first task was to ensure that we had the right distribution in place and this was achieved in 1999. Secondly, we had to integrate the two brands and establish a brand strategy that clearly and simply differentiated the Ransomes and Jacobsen brands into specific market sectors. This was introduced to the market in June this year and was evident on our stand at SALTEX in September.

"Now, with the appointment of David Brown, the introduction of a new culture and new systems such as textronturfdirect.com and the addition of 11 new staff, we are in a position to achieve our stated goal of becoming a world-class, industry-leading service parts organisation that will provide consistently high customer satisfaction while offering a reliable parts supply to meet all our customers' demands.

"I'm now very confident that with all these elements in place we can really drive this business forward and provide our customers with a service that is truly par excellence."