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Names Commit to Marbella Show Many
of golf's leading manufacturers have committed to the inaugural Première Golf
2000 trade show at the Marbella Congress Palace in southern Spain from November
14-17. These companies
include Callaway Golf, Taylor Made, Titleist & FootJoy, Adams Golf, adidas,
Ashworth, Ben Sayers, Cobra, John Letters, Hi-Tec, Lyle & Scott, Lynx, MacGregor,
Mitsushiba, Powerbilt and Yonex. The
organisers also expect attendance from several of the game’s major buying groups
such as Europro, Nevada Bob and Tartan Golf plus leading independent retail groups
like Auchterlonies of St Andrews, European Golf, Robin Hood Golf and Terry Matthews
Golf Shops. Reed
Exhibition Companies aim to replicate in Europe the hugely successful PGA Merchandise
Show in Orlando. The buying groups and merchandise/equipment companies consequently
see this as the ideal launch pad for the 2001 season. In addition to the PGA Merchandise
Show, Reed also owns and manages the annual International Golf Show in Las Vegas
and has recently acquired the equivalent golf event in Australia. Golf
professionals and buyers attending Première Golf will also be able take advantage
of a special offer to watch the world’s leading golfers at the American Express
World Golf Championship event at Valderrama. Première
Golf 2000 is supported by the Andalusian and Costa del Sol tourist boards, Marbella
Town Hall and the Andalusian Golf Federation who are collectively seeking to promote
both the region and their ever-growing golf tourism business. |