| CCA
STEP UP EUROPEAN
GOLF DRIVE CCA
has boosted its European expansion programme by securing its first acquisition
in Germany in August this year. Dieter
Klostermann, Chairman of CCA and the driving force behind the business, has acquired
the prestigious Berlin Golf & Country Club in Motzen, Berlin from Philip Holzman,
one of Germany’s leading construction companies. The
club, which opened in 1993, has played host to the German Masters four times in
the last decade producing such notable winners as Severiano Ballesteros, Darren
Clark and Bernhard Langer. Designed by Kurt Rossknecht and built by British company
Southern Golf, the course sits in a delightful pine woodland area 35 kilometres
from the centre of Berlin and embodies an 18 hole course, a nine hole par 3 course
and a driving range incorporating 9 covered bays, grass tees and 3 target greens. The
par 73 championship course, is a challenge to golfers of all abilities while the
compact design of the clubhouse provides easy access to the pro-shop upon registration,
the changing rooms and the caddy master area. As for the culinary pleasures,
high standard German gastronomy is offered with an international and exotic touch. CCA
have retained the management team at the club who have been taken to the company’s
flagship property - Brocket Hall in England - to participate in a training programme
while a senior operations manager has been installed at Berlin Golf and Country
Club to oversee training there, the on-going development and membership sales
drive. Dieter
Klostermann said recently: “I’m pleased to have been able to acquire such an important
golf club in my home country and look forward to making it a real success under
CCA’s management.” Michael
Longshaw, who heads up the new European operations department for CCA, added:
“I am particularly pleased with the acquisition of Berlin Golf and Country Club
and the immediate upturn in membership sales. We have ambitious plans for the
club which involve improving efficiency and profitability.” Future
plans for Berlin Golf and Country Club include the development of a CCA Golf Academy,
the establishment of additional food and beverage outlets and a sauna. Only
a 30 to 45 minute drive from the historical Gendermenmark in Berlin and next to
the famous Motzener See, the club also benefits from unusually sunny weather for
the region thanks to favourable windstreams and lakes. It is also within walking
distance of a 4 star hotel, while the residential units on the west area of the
golf course will assist CCA’s plans to market the club as a golfing destination. | 
